About this course

I started making YouTube videos in my final year of medical school at Cambridge University. It was Summer 2017 and I started off with 0 views, 0 subscribers and $0 in revenue. 18 months later, my YouTube channel was at 100,000 subscribers and was making as much money as my full-time job working as a doctor in the UK. And now, as of May 2021, my channel has over 2 million subscribers and I make over £100,000 ($130k) each month, with 5-10 hours of effort each week. I know — it’s bloody ridiculous. Over the past 3 years, I’ve learned a lot about what it takes to build an audience from scratch, provide value consistently, and monetise in a non-spammy way. I’ve spent over $30,000 in courses and coaching programs to try and find the secret sauce that helps grow a channel and a business. If there's one at all, the real "secret" is that you want to build a SYSTEM around your content production, so that you can efficiently pump out useful content that grows your audience and revenue, without it taking up large amounts of your own time. Instead of thinking of your YouTube channel as a personal project, you want to think about it like a machine. A machine that takes inputs in the form of ideas, refines them into valuable content that your audience loves, and efficiently monetizes itself across multiple asset classes. I’ve built such a system for my channel and business, and I can help you build yours.

What you'll learn

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  You'll have kickstarted your YouTube channel

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  You'll have the next 3-6 months of content planned out, and a solid, streamlined system to sustain this.

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  You'll be much more comfortable in front of a camera, with techniques to boost your charisma.

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  You’ll know the value of building a team as soon as you can afford it, and you’ll have a roadmap for outsourcing your editing and hiring extra team members.